Rick Gentile, Seton Hall faculty member and Director of the Seton Hall Sports Poll, was featured in this NY Times video report that looks at the violence of football amidst concerns about the health and well being of football players. …
Author: Michael Ricciardelli
The Impact of Corporate Sports Sponsorship
A recent Seton Hall Sports poll found, as Darren Rovell of ESPN noted, that 85% of people say that a sports sponsorship doesn't affect their decision to buy that brand (Seton Hall Sports Poll). Too low for $ spent. —…
Seton Hall Sports Poll Update
Seth Everett gives the latest Seton Hall SportsPoll update: MLB’s World Series vs. NFL; interesting result for sports stadium billboard sponsorship and perceived effect (1 minute, 27 seconds).
New Jersey Bill: DFS ‘Not Gambling’ but Should be Regulated by Gambling Commission
Interesting article in NorthJersey.com on Daily Fantasy Sports (DFS) and the prospect of it being regulated in New Jersey. The article’s author, John Brennan of The Record, notes that New Jersey is the “nation’s No. 2 gambling state” behind Nevada…
Rick Gentile Interviewed by Seth Everett for Blog Talk Radio on Sports Poll
Rick Gentile and Seth Everett discuss the latest findings in Seton Hall’s Sports Poll, covering DFS in Advertising and baseball’s World Series vs. NFL in public preference.
Baseball: The Most Excruciating Sport
If boxing is the cruelest sport (it is), then baseball is, perhaps, the most excruciating. In the middle of July in the midst of a 162 game season it is excruciating in the sense that it seems as though it…
DFS, Advertising and the Potential Cost of a Messaging Narrative
Perhaps, as the International Business Times has noted, there’s an element of backlash against Daily Fantasy Sports (DFS) from a public bombarded by its advertising: The New York Times reported that Fan Duel and Draft Kings spent “more than $27…