With being a member of the sweet sixteen, each of the remaining schools in the NCAA tournaments receive direct financial compensation as well as indirect benefits such as strong media exposure. The stars of the tournament, the students, do not…
Category: Sponsorship
March Madness Goes Digital: Number Watching on Phone/Laptop Nearly Doubles; More Than a Third Who Watch Will Bet, Half Will Engage with Social Media
South Orange, NJ, March 14, 2023 – With the NCAA College Basketball Championships (“March Madness”) upon us, sports fans across the country are migrating in greater numbers towards non-TV devices to catch the action. While a year ago only 7…
Poll on Sports Betting USA, 2023
More Than 50 percent of U.S. Say Sports Betting Should Be Legal Fans Say Announcers Should Be Mum On Odds During Games ‘Too Many Sports Betting Ads During Games’ Say Majority of Fans South Orange, NJ, March 2, 2023…
Poll on Women’s Sports in America: ‘Show Us More and We’ll Watch More’
Billie Jean King Weighs in on Finding that 57 Percent of Avid Fans Say Men and Women Should Compete With and Against Each Other Poll Finds Support for Government Assistance to Women’s Sports; Women and Men in General Agreement on…
40% of U.S. Population Say They Plan to Watch World Cup
Forty percent of the U.S. general population plans to watch World Cup matches which begin this weekend in Qatar. The number who will watch rises to 57 percent among sports fans and 73 percent among self-described avid fans. Only 11,…
Majority of Americans Say World Cup Should Not Be Held in Qatar
South Orange, NJ November 17, 2022 – With the World Cup set to begin this weekend, 54 percent of America’s general population (and 53 percent of the country’s sports fans) say that FIFA, the world governing body for soccer, should…
Public Says LIV Has Diminished PGA and Pro Golf; By More than 2 to 1 Margin, Say LIV Is Saudi ‘Sportswashing’
The defection of many top golfers to the new LIV tour, along with their subsequent ban from PGA tournaments, has the American public thinking that both the PGA tour and professional golf in general have been diminished. Asked if the…
Sports Fans Cutting Cords, Wading into the Stream: 9 Pt. Drop in Cable, 6 in Satellite Subscriptions Last Year
South Orange, NJ June 14, 2022 – The television landscape has been gradually shifting for years, and the Seton Hall Sports Poll has been tracking this shift in how the American public is watching sports. In comparison to a May…
American Public Says Baseball Needs a Fast(er) Ball
Pitch Clock and PitchCom have major support from younger demographic. South Orange, NJ May 18, 2022 – Are Major League Baseball games too long? “Yes” say 61 percent of self-described avid fans and 52 percent of sports fans, according…
Did a Stitch in Time Save the Mudville 9? By Nearly 3-1 Fans Did Not ‘Lose Interest’ Because of Baseball Work Stoppage
South Orange, NJ March 16, 2022 – After the announcement that Major League Baseball’s work stoppage was over and the 2022 season would be played in full, respondents to a Seton Hall Sports Poll expressed renewed interest in the game.…
Covid-19’s Impact on the Super Bowl
Nearly Half Expect Game to be Less Exciting Than Previous Years; Nearly Two-Thirds Won’t Attend Watch Parties With Others 42 Percent Say They Will Not Watch, Though More Using Smart Devices, Less TV South Orange NJ, January 27, 2021 – The Covid-19…
26% Think NFL May Not Make It To Super Bowl, Are ‘Doubtful’ Season Finishes Successfully
South Orange NJ, November 29, 2020 — Twenty-six percent of Americans surveyed doubt the NFL will conclude its season successfully. Asked if they thought it doubtful the NFL will make it through the playoffs and complete the Super Bowl in this year…
NBA and China: 77% of American Public Tell Houston Rockets Owner to Keep and Defend his Tweeting GM
Only 9% think GM should be fired; by 46-36% public supports Adam Silver’s handling; but 69% expressed concern that China has so much influence over an American professional League South Orange NJ, October 25, 2019 — The American public strongly…
Many Think Settlement with Kaepernick is Admission of Collusion by NFL
Many Think Settlement with Kaepernick is Admission of Collusion by NFL 45 percent of those polled across the nation said they believed the settlement with Colin Kaepernick was an admission of collusion by the NFL. By 3-to-1, public thinks Kaepernick’s…
Did Zion’s Sneaker Explosion Hurt the Nike Brand? Nearly One in Five Say ‘Yes’
Did Zion’s Sneaker Explosion Hurt the Nike Brand? Nearly One in Five Say ‘Yes’ Majority feels student athletes should be compensated by sneaker companies for wearing their brands; less support for them receiving pay for playing revenue producing sports South…
Poll: 70 Percent More Likely to Watch Game If They Wager on It
As leagues move towards embrace of gambling, 70% say they’re more likely to watch a game if they wager, but 61% say it will lead to cheating or fixed games. South Orange, NJ, November 30, 2018 — If you bet…
Poll: Tiger, Nike, Kaepernick, Trump, Serena and Urban Meyer
Is Tiger Woods an Endorsement Magnet Again? Seton Hall Sports Poll Suggests He Is. Poll Also Queries Attitudes On Nike, Kaepernick, Trump, Urban Meyer and Serena. South Orange NJ, September 28, 2018 — Tiger Woods’s first PGA victory in five…
Sports Poll Featured in USA Today, NY Daily News, Yahoo Finance, ESPN and SportsBusiness Daily
The Seton Hall Sports Poll, sponsored by the Sharkey Institute and the Stillman School of Business, was featured in USA Today, the NY Daily News, Yahoo Finance and Yahoo Sports along with ESPN, SportsBusiness Daily and a number of other media outlets. The most recent poll asked…
Nearly 20 Percent Watch Live Sports on Mobile Devices or Computers
South Orange, NJ, November 21, 2016 The Seton Hall Sports Poll looked at the viewing habits of fans – of all sports – and found that 22% said they watched less live sports on TV than in the past; 13%…
National Anthem Protest a ‘Turn Off’ for NFL Fans; Nearly 20% Watch Games on Mobile Devices or Computers
National Anthem Protest is a ‘Turn Off’ for NFL Fans, Cited as the Leading Cause for Viewership Falloff ***** Nearly 20% Occasionally Watch Games on Mobile Devices or Computers South Orange, NJ, November 21, 2016 – In a year of…