October – Page 5 – The Stillman Exchange

October 24, 2021 Staff Writer

Marketing for the Spooky Season

As the weather gets colder and leaves get crisper, companies are gearing up for Halloween to capitalize on this revenue generating season. The holiday season is a sentimental time of the year where traditions are practiced and shared, but with only a few holidays that draw such high consumer spending Halloween is just as exciting for marketers as it is for kids. This year marketers have leveled up their game from new candy safes to human-flavored cat food.

Business Fashion Trending

October 24, 2021 Priscilla Febus

Has the Pandemic Changed Workplace Fashion?

Working remotely from home (or anywhere else) when the pandemic began led to a sharp change in workplace fashion. It started with looking professional from the waist up because no someone was wearing their favorite sweats or pajama bottoms during Zoom calls. Once people began to realize remote work was going to become the new reality business professional outfits altogether were replaced by comfortable clothing we tend to always wear outside of work hours at home.

Business International

October 24, 2021 Radha Patel

Liberty Steel Cash Injection to Save 660 Jobs

In an effort to evade job loss of employees at its Rotherham plant in the UK, Liberty Steel, a global steel manufacturing and mining company, has received an injection of nearly $70 million (£50 million) in shareholder funds into the company. This comes after the company’s major financial service lender, Greensill Capital, filed for insolvency protection earlier this year. These funds will be issued through a separate corporate entity called Liberty Captial.

Business Fashion Trending

October 24, 2021 Priscilla Febus

Luxury Brands Keep Increasing Prices

Luxury items are desired based on how accessible they are; the harder it is to get a luxury item then the more you want. Almost as if the brands were playing hard to get with its consumers. But when does inaccessible become too much?

Technology Trending

October 24, 2021October 24, 2021 Mark DiPietro

Ex-Cybersecurity Officer Bodes Warning in Farewell to the Department of Defense

Nicholas Chaillian, a French-born, former technology entrepreneur turned U.S. Government Executive is stepping down from his role as Chief Software Officer of the Air Force, a role he has held since May of 2018. In a bombastic resignation statement, a frustrated Chaillian claims that the U.S. has all but lost the battle to control Artificial Intelligence (AI).

Rays Consider Splitting Time With Tampa Bay

The Tampa Bay Rays got eliminated by the Boston Red Sox in Major League Baseball’s American League Division Series last week, but some of the major headlines involving the team have to do with where the team will be located.

Mannings’ Innovative Broadcast Impresses Viewers

It was a great game with the Raiders defeating the Ravens 33-27 in overtime, and it was the Raiders first home game in Las Vegas with the stadium in full capacity due to the COVID pandemic. However, one of the main headlines following the game was not just the game itself but also about a new broadcast that ESPN debuted.

Finance Trending

October 22, 2021 Brian Hilyard

WeWork Finally Makes Market Debut

A familiar name began trading on the public market recently. WeWork, the estranged commercial office space developer, began trading on October 21 and has jumped nearly 30%.

Finance Trending

October 22, 2021 Brian Hilyard

Ad Brokers Shed $150 Billion

Digital ad spending ballooned in 2020, with billions of dollars being poured into ad brokers like Google, Facebook, Snapchat, and Pinterest. Many companies discovered that digital ad yields were up to 25% better than traditional mediums.

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