Author: Daibelis Acevedo

Business Fashion Trending 

Michael Kors Taps Into Children’s Wear Market

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Michael Kors is best known for their amazing handbags, and luxurious quality. Michael Kors also designs beautiful women’s clothing where each collection is made with that all-American feel. One thing they have not tapped into in the back is children’s wear, but never say never! Michael Kors has partnered with French group, Children Worldwide fashion to release a children’s line. This is very exciting for the company as they are getting into a new market which they have never gotten into before.

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Business Fashion Trending 

Revolve Responds to Coachella Backlash

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Coachella Festival is a long-awaited event that happens every year. This annual music and arts festival takes place in California. This festival aims to celebrate popular musical artists ad well as emerging artists. Companies work to sponsor Coachella whether it is by providing an experience, food, or another form of integration at this festival.

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Business Fashion Trending 

Lululemon Athletica’s Revenue Increase

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Since the pandemic began, consumers began to shift their wardrobes and alter their choices for the more comfortable, and flexible clothing possible. Working from home became the new norm and jeans were completely out of the door. The world is just slowly getting back to normal with regular outings, and pre-pandemic celebrations, which means for a large chunk of time athletic clothing was what everyone was wearing.

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Local Stillman News 

A Night With Niles Brandon, VP of Human Resources at Fanatics

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On Thursday, November 18, 2021, the Marketing Department held their last event for the Fall semester’s Marketing Series. Niles Brandon from Fanatics honored us with his presence and knowledge. As Vice President of Human Resources at Fanatics, Niles walked us through his journey and what marketing managers are currently searching for.

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Alumni Spotlight Local Spotlights 

Exclusive Interview with ViacomCBS CMO Dario Spina

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On October 28th, 2021, Editor-in-Chief of The Stillman Exchange Rua Dinm had the privilege of interviewing Dario Spina, CMO of ViacomCBS. During the discussion, Spina provide knowledge and advice based on experience, and most of all he was able to provide an understanding of what is currently happening in the marketing field as well as the integrations and growing appreciation of culture in the space.

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