Tag: Sponsorship

30% Say They’ll Watch/Follow Women’s World Cup Soccer Tournament – Number rises to 46% for Sports Fans, 65% for Avid Fans

Public rejects ‘Visit Saudi’ sponsorship. The Women’s World Cup is set to begin on Thursday, July 20 with the U.S. Women’s National Team (USWNT) playing Vietnam the next day. A Seton Hall Sports Poll found that 30 percent of Americans…

51% of Sports Fans Have Interest in Pickleball, But Is It a Made for TV Sport? 

Pickleball: Strongest in Northeast and West, and Among Those 18-34; Men and Women Show Nearly Equal Interest   South Orange, NJ, June 23, 2023 – Fifty-one percent of self-described sports fans say they are interested in Pickleball, the upstart participant…

Fans Favor Pitch Clock, Shift Ban and Larger Bases; Numbers Stay Strong from Pre-Season to In-Season

South Orange, NJ, May 24, 2023 – Before the Major League Baseball season began (March, 2023), the Seton Hall Sports Poll found that fans embraced the new rules implemented for this season.  In some cases, support from self-described fans, avid…

More Than Half of Americans Say ‘Yes’ to Student-Athletes Payments for Revenue Generating Sports; Number Rises to 62% for Sports Fans; 2 /3 Favor Student Athletes Getting Paid for NIL

With being a member of the sweet sixteen, each of the remaining schools in the NCAA tournaments receive direct financial compensation as well as indirect benefits such as strong media exposure. The stars of the tournament, the students, do not…

March Madness Goes Digital: Number Watching on Phone/Laptop Nearly Doubles; More Than a Third Who Watch Will Bet, Half Will Engage with Social Media

South Orange, NJ, March 14, 2023 – With the NCAA College Basketball Championships (“March Madness”) upon us, sports fans across the country are migrating in greater numbers towards non-TV devices to catch the action. While a year ago only 7…

Public Says LIV Has Diminished PGA and Pro Golf; By More than 2 to 1 Margin, Say LIV Is Saudi ‘Sportswashing’

The defection of many top golfers to the new LIV tour, along with their subsequent ban from PGA tournaments, has the American public thinking that both the PGA tour and professional golf in general have been diminished. Asked if the…

Sports Fans Cutting Cords, Wading into the Stream: 9 Pt. Drop in Cable, 6 in Satellite Subscriptions Last Year

South Orange, NJ June 14, 2022 – The television landscape has been gradually shifting for years, and the Seton Hall Sports Poll has been tracking this shift in how the American public is watching sports. In comparison to a May…

With Omicron Declining, Super Bowl Viewers Return to Gatherings, But More ‘Cutting Cord’; Nearly Half of Americans Favor Sports Gambling, 22 Percent Will Bet on Super Bowl  

South Orange, NJ, February 10, 2022 – For this year’s Super Bowl, 36 percent of those watching say they will do so with people that include individuals outside of their immediate families. Apparently, Super Bowl parties are back. The number…

By More Than 3-1, Americans Agree with US Diplomatic Boycott of Winter Olympics; 40% Think US Should Have Pulled Athletes Too!

South Orange, NJ, Feb. 2 – By more than a 3-1 margin, the general population of the United States agrees with the decision to have diplomats boycott the 2022 Winter Olympic Games, which begin this Friday in Beijing, China. Citing…

 Fans: Two-Thirds Say OK for Athletes To Sit Out Due to Mental Health Issues, Think Teams Should Employ Mental Health Counselors   

South Orange, NJ, Jan. 6 – Some two-thirds of American sports fans say that it is “acceptable” for an athlete not to compete due to mental health issues or concerns. This is the case regardless of whether the athlete is…

60 Percent of Sports Fans ‘Rooting’ for Tiger Woods Return to Competitive Golf, 38 Percent Say They Would Purchase a Product He Endorses

South Orange, NJ, March 30, 2021 – As Tiger Woods recovers from his serious auto accident last month, 43 percent of Americans say they are rooting for his return to competitive golf, with the number rising to 60 percent among…