South Orange, NJ June 14, 2022 – The television landscape has been gradually shifting for years, and the Seton Hall Sports Poll has been tracking this shift in how the American public is watching sports. In comparison to a May…
Tag: Sponsorship
2022 World Cup: Sports Fans Gulp Over Host Nation Qatar’s Human Rights Record
Majority say interest is lessened over FIFA decision to play in Qatar. It was not without some controversy that Qatar was selected as host of the 2022 World Cup. The country has been accused of human rights violations including most…
American Public Overwhelmingly Favors Sports Sanctions Against Russia
The Russian invasion of Ukraine, features death, destruction, a refugee crisis reminiscent of World War II and worldwide condemnation. But beyond the bombs, and acts of inhumanity lay multiple levels of lesser significance than the human toll, including the desire…
With Omicron Declining, Super Bowl Viewers Return to Gatherings, But More ‘Cutting Cord’; Nearly Half of Americans Favor Sports Gambling, 22 Percent Will Bet on Super Bowl
South Orange, NJ, February 10, 2022 – For this year’s Super Bowl, 36 percent of those watching say they will do so with people that include individuals outside of their immediate families. Apparently, Super Bowl parties are back. The number…
By More Than 3-1, Americans Agree with US Diplomatic Boycott of Winter Olympics; 40% Think US Should Have Pulled Athletes Too!
South Orange, NJ, Feb. 2 – By more than a 3-1 margin, the general population of the United States agrees with the decision to have diplomats boycott the 2022 Winter Olympic Games, which begin this Friday in Beijing, China. Citing…
Fans: Two-Thirds Say OK for Athletes To Sit Out Due to Mental Health Issues, Think Teams Should Employ Mental Health Counselors
South Orange, NJ, Jan. 6 – Some two-thirds of American sports fans say that it is “acceptable” for an athlete not to compete due to mental health issues or concerns. This is the case regardless of whether the athlete is…
60 Percent of Sports Fans ‘Rooting’ for Tiger Woods Return to Competitive Golf, 38 Percent Say They Would Purchase a Product He Endorses
South Orange, NJ, March 30, 2021 – As Tiger Woods recovers from his serious auto accident last month, 43 percent of Americans say they are rooting for his return to competitive golf, with the number rising to 60 percent among…
Many Think Settlement with Kaepernick is Admission of Collusion by NFL
Many Think Settlement with Kaepernick is Admission of Collusion by NFL 45 percent of those polled across the nation said they believed the settlement with Colin Kaepernick was an admission of collusion by the NFL. By 3-to-1, public thinks Kaepernick’s…
Did Zion’s Sneaker Explosion Hurt the Nike Brand? Nearly One in Five Say ‘Yes’
Did Zion’s Sneaker Explosion Hurt the Nike Brand? Nearly One in Five Say ‘Yes’ Majority feels student athletes should be compensated by sneaker companies for wearing their brands; less support for them receiving pay for playing revenue producing sports South…
Poll: Tiger, Nike, Kaepernick, Trump, Serena and Urban Meyer
Is Tiger Woods an Endorsement Magnet Again? Seton Hall Sports Poll Suggests He Is. Poll Also Queries Attitudes On Nike, Kaepernick, Trump, Urban Meyer and Serena. South Orange NJ, September 28, 2018 — Tiger Woods’s first PGA victory in five…
Nearly Three-Quarters Say Pres. Trump Should Stay Out of NFL Anthem Controversy; Nearly Two Thirds Say Keeping Players in Locker Room Not an Effective Strategy
Orange, NJ, November 30, 2017 — A Seton Hall Sports Poll has found that 71% of Americans would like President Trump to stay out of the NFL controversy surrounding the protest actions of players during the national anthem. 23% say…
National Anthem Protest a ‘Turn Off’ for NFL Fans; Nearly 20% Watch Games on Mobile Devices or Computers
National Anthem Protest is a ‘Turn Off’ for NFL Fans, Cited as the Leading Cause for Viewership Falloff ***** Nearly 20% Occasionally Watch Games on Mobile Devices or Computers South Orange, NJ, November 21, 2016 – In a year of…
NFL TV Ratings Down; Fans Cite a Host of Factors, Led by National Anthem Protests
Seven Possible Reasons for Flagging NFL Ratings Resonate with the Public South Orange, NJ, October 27, 2016 — Viewership for NFL games is down approximately 12% this season, sending league and club officials in search of reasons. A Seton Hall…
Lebron Is Still King When Endorsement Matters, According to Seton Hall Sports Poll
LEBRON IS STILL KING WHEN ENDORSEMENT MATTERS, ACCORDING TO SETON HALL SPORTS POLL James Has Edge Over Curry Among Consumers Retired Manning, Somewhat Deflated Brady Top Football Endorsers South Orange, NJ, September 27, 2016 — LeBron James is more likely…
New Poll: By over 2 to 1, USA Believes NFL not Honest in Recent Years on Subject of Head Injuries
BY OVER 2 TO 1, USA BELIEVES NFL HAS NOT BEEN HONEST IN RECENT YEARS ON THE SUBJECT OF HEAD INJURIES 29% VIEW LEAGUE LESS FAVORABLY ******* Both men and women agree – 73% Say Women’s soccer team pay…
Nearly A Quarter of U.S. Says They Are More Likely To Buy A Product Endorsed By An Athlete Involved in Prominent Sporting Events
South Orange, NJ, March 28, 2016 — Nearly a quarter of the US population is more likely to buy a product endorsed by an athlete involved in a prominent sporting event, according to the latest Seton Hall Sports Poll, conducted…
Poll Results Featured in NY Daily News, NJ.com, The Record, Legal Sports Report and USC/USA Today Sports, ‘Fields of Green’
The Seton Hall Sports Poll’s results were featured in the NY Daily News, NJ.com, The Record, Legal Sports Report and Fields of Green, an online partnership between USA TODAY Sports Media Group and the USC Sports Business Institute A discussion about…
The Impact of Corporate Sports Sponsorship
A recent Seton Hall Sports poll found, as Darren Rovell of ESPN noted, that 85% of people say that a sports sponsorship doesn't affect their decision to buy that brand (Seton Hall Sports Poll). Too low for $ spent. —…
World Series vs. NFL? Strong Gain for Baseball Shown in Preference
South Orange, NJ, October 29, 2015 — The World Series, which will go head-to-head against the NFL this Sunday (if a fifth game is necessary), has shown strong growth in such a match-up in the opinion of the American public,…