The civil war began three years ago when the nation’s President, Salva Kiir, accused his deputy minister, Reik Machar, of plotting a coup against him. Armed factions took to the streets to beat Machar into submission. On November 11th, the UN Special Advisor on the Prevention of Genocide, Adam Dieng, alerted that the Sudanese media helped militias target civilians along ethnic lines. Social media sites prevalent throughout the world served as vehicles for the transmission of the media’s hate speech, thus furthering the polarization and radicalization of South Sudan’s citizenry. The ouster of Machar in July only reignited the violence.