On May 26th McDonald’s is releasing their latest celebrity meal, and this time they are teaming up with international pop sensation BTS. The Korean Pop group has been climbing all sorts of charts all over the world and has teamed up with the Golden Arches to share their usual order. The fast-food giant has been reviving the trend of celebrity meals since last September.
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Back in March of 2020 when the lockdown to help to stop the spread of COVID-19 began, the air travel industry was among the hardest hit. Now, with summer travel quickly approaching, what are airlines doing to bounce back from their historic lows of the past year?
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In the latest pivot during the COVID-19 pandemic, companies have been testing the waters when it comes to advertising and marketing efforts that encourage consumers to get the COVID-19 vaccine.
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Mindfulness apps like Headspace and Calm have come to fruition during the hard months of the pandemic. Headspace has expanded from the personal experience of its founder to now partnering with big brands such as Nike and Hinge on specifically curated meditations.
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On Thursday, March 18th, Google announced that they plan to spend $7 billion on new offices and data centers across the country, creating 10,000 new jobs in the process, according to Fox Business. $250 million will be invested in New York City alone and an additional $1 billion in Google’s home state of California.
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Recent analysis on the diversity of Netflix shows from 2018-2019 revealed key successes and failures in terms of on screen representation in proportion to the US population. In reaction to this study, Netflix has established a fund to aid in the investment in underrepresented communities both on- and off-screen.
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Twenty years ago, the word “Google” was one of the Seussian variety—that is, a word that sounds like it belongs in a children’s book instead of one plastered along the walls of a Fortune 500 Silicon Valley-based company. However, it is no secret that Google has emerged as a tech titan in a world full of cutting-edge competitors that stop at nothing to outmaneuver one another at every turn, whether it is parent company’s Alphabet Inc.’s firm entrenchment in the top 15 of the Fortune 500 since its creation in 2015 or the company’s arrival to the trillion-dollar company club in 2020, there is little debate that Google has ruled the tech industry with an iron fist.
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Nielsen, the leading television analytics and marketing firm has been well known for providing producers and advertisers with viewer demographic information for decades. Recently, the company announced that it had teamed up with Gracenote Inclusion Analytics for the launch of a new tool that will allow it to monitor content for diversity.
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Social media has turned the way news is shared on its head in the last fifteen years switching from the newspaper and television to personalized social media accounts.
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As the month of February comes to an end, use the spirit of Black History Month to encourage yourself to find ways that can aid young black creatives to foster an economy for the community. Listed below are a series of black-owned businesses that dedicated their work to implement positive changes in fashion and representation. Welcome the brands and, you will find that there is something to offer for everyone!
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