With a month to go before the 2024 Summer Olympic Games kick off with an unprecedented Opening Ceremony on July 26 in Paris, Americans are already showing great interest – even before all the teams are officially chosen. The Opening…
Category: Sport
Are Sports the Future Growth for Streaming Services? Poll Shows Sports Fans Will Subscribe and Stay
The blossoming marriage between sports and streaming services has never been more apparent than 59 percent of avid fans said they specifically subscribed to see an exclusive single game there – and 80 percent of those fans said they kept…
35 Percent of Americans Said They Would Watch the NFL Draft, 20 Percent to Attend ‘Watch Parties’ — Strong Enthusiasm Found for UFL/Spring Football
Fan interest in the NFL Draft, (shown live on ABC, ESPN, and NFL Network in addition to huge in-person attendance in Detroit), is on par with fan interest in the NBA, NCAA football and NCAA basketball, (as determined by previous…
MLB Makes Progress, Fans Like Shorter Games More of general public say they will visit ballpark this year; 74 percent of MLB fans wish broadcast games were ‘easier to find.’
South Orange NJ, March 27, 2024 – Going into last year’s baseball season, 42 percent of Major League Baseball fans said games were too long – and MLB unveiled a number of sweeping rule changes that significantly shortened game times.…
Caitlin Clark, the Most Popular College Basketball Player in America: Women’s Tournament likely to break records, NIL registers strongest support ever.
South Orange NJ, March 20, 2024 – By more than a 2 to 1 margin, Caitlin Clark is the best known college basketball player (male or female) in America. Among self-described sports fans, 60 percent identified her as an NCAA…
A Big Week for Sports Betting; But Has the Pace Slowed? Distaste for sports betting advertising rises, 45 percent of Americans support federal ban
South Orange, NJ, February 15, 2024 – In a Super Bowl week that saw record numbers for sports betting, the Seton Hall Sports Poll found a modest increase in the number of Americans who said they had placed a bet…
Was NFL Game Streamed on Peacock a Wise Gamble? Fans Say Yes
South Orange, NJ, February 9, 2024 – Although the reverberations from the first-ever NFL playoff game to run exclusively on a streaming service (Kansas City vs. Miami) are still being analyzed, results from a recent Seton Hall Sports Poll are telling…
Number of Americans Planning to Watch Super Bowl Up – Taylor Swift Effect?
21 Percent Say Taylor Swift’s Presence Influencing Decision to Watch, Number Rises to 41% for 18-34 Year-Olds Nearly ¾ Pay More Attention to Super Bowl Commercials, More than Half Plan to Discuss on Social Media Sports Betting on Super Bowl…
Is Cable TV Striking Out with Sports Fans? Poll shows continued exodus from cable, but non-fans cutting cords in even greater numbers.
Sports programing has long been a major driving force behind cable TV subscriptions, going back to the birth of “superstations” (Braves, Yankees, Cubs, Mets) in the 1980s and the advent of ESPN Last year, the bulk of the most watched…
Fans Favor Pitch Clock, Shift Ban and Larger Bases; Numbers Stay Strong from Pre-Season to In-Season
South Orange, NJ, May 24, 2023 – Before the Major League Baseball season began (March, 2023), the Seton Hall Sports Poll found that fans embraced the new rules implemented for this season. In some cases, support from self-described fans, avid…
Poll Shows Enthusiasm for ’23 MLB Season, Aided in Part by Pitch Clock and Shorter Games
MLB fans favor Pitch Clock by more than 4 to 1. Sports fans and the general U.S. population are much more excited for the 2023 baseball season than they were a year ago. with excitement-level jumps of 20 points…
More Than Half of Americans Say ‘Yes’ to Student-Athletes Payments for Revenue Generating Sports; Number Rises to 62% for Sports Fans; 2 /3 Favor Student Athletes Getting Paid for NIL
With being a member of the sweet sixteen, each of the remaining schools in the NCAA tournaments receive direct financial compensation as well as indirect benefits such as strong media exposure. The stars of the tournament, the students, do not…
March Madness Goes Digital: Number Watching on Phone/Laptop Nearly Doubles; More Than a Third Who Watch Will Bet, Half Will Engage with Social Media
South Orange, NJ, March 14, 2023 – With the NCAA College Basketball Championships (“March Madness”) upon us, sports fans across the country are migrating in greater numbers towards non-TV devices to catch the action. While a year ago only 7…
Poll on Sports Betting USA, 2023
More Than 50 percent of U.S. Say Sports Betting Should Be Legal Fans Say Announcers Should Be Mum On Odds During Games ‘Too Many Sports Betting Ads During Games’ Say Majority of Fans South Orange, NJ, March 2, 2023…
43 Percent of Americans Say Britney Griner Punishment ‘Unfair,’ 62 Percent Say She’s a Russian ‘Political Pawn’
Although she was barely known while playing for the Phoenix Mercury in the WNBA, 65 percent of American adults now know who Brittney Griner is. Who is Brittney Griner? N=1,579 General Population Sports Fan* Non Fan Avid Fan Casual…
American Public Favors Code of Conduct for NBA Owners
Majority of fans say $10 million fine and one year suspension “strong enough” for Phoenix Suns owner; By 3 to 1 say Paypal should be able to walk away from sponsorship South Orange, NJ October 19, 2022 – With…
1 in 4 American Households Have Purchased or Sold Crypto/NFTs; Nearly 60% of Avid Sports Fans Have Indulged
Fans Like Benefits from NFT Ownership; Seek More While the concepts of cryptocurrency (Bitcoin, Ethereum, etc.,) and non-fungible tokens (NFT) may still be foreign to many Americans, 24 percent of households in the U.S. have owned either or both. And…
Pro Football in the Spring? American Fans Say ‘More Please’
57 percent of sports fans and 68 percent of avid fans favor Spring football; majority intend to follow USFL and like its new rule changes. South Orange, NJ – A majority of American sports fans, especially the younger demographic, like…
Double Digit Jump in Public Support for Student-Athlete Name, Image, Likeness Payment; Majority of Fans Say Pay the March Madness Players
South Orange, NJ March 17, 2022 – Since the passage of legislation in 29 states last year that provides for student-athletes to receive payments for use of their name, image or likeness (NIL), there has been double digit increase in…
Did a Stitch in Time Save the Mudville 9? By Nearly 3-1 Fans Did Not ‘Lose Interest’ Because of Baseball Work Stoppage
South Orange, NJ March 16, 2022 – After the announcement that Major League Baseball’s work stoppage was over and the 2022 season would be played in full, respondents to a Seton Hall Sports Poll expressed renewed interest in the game.…