Privacy – The Stillman Exchange

Rule of Thumb: The Biometric Boom

March 31, 2023 Mark DiPietro 0 Comments 2023, Apple, Biometrics, Face ID, Facial Recognition, Fingerprints, March, Privacy, Security, Touch ID

As a general rule of thumb, things have been getting increasingly digital. Bluetooth connections are attempting to rid the world of tangled wire messes. Cryptocurrency is attempting to replace physical money with virtual wallets. Cloud storage is attempting to replace physical data warehouses with consolidated web servers. But there is one thing in tech that aims to go the opposite way, Biometrics.

Finance Trending

Ad Brokers Shed $150 Billion

October 22, 2021 Brian Hilyard 0 Comments 2021, Apple, Facebook, October, Privacy, SnapChat, Social Media

Digital ad spending ballooned in 2020, with billions of dollars being poured into ad brokers like Google, Facebook, Snapchat, and Pinterest. Many companies discovered that digital ad yields were up to 25% better than traditional mediums.

Finance Trending

Facebook and Apple Go Head-to-Head

February 22, 2021February 22, 2021 Brian Hilyard 0 Comments 2021, Advertisements, Apple, Cambridge Analytica, EV/EBITDA, Facebook, February, Privacy, Revenue

Facebook is concerned about a future iOS update that would pose a threat to its advertising business because of built-in privacy protections the software will have. Facebook relies on the collection of data to provide marketers with tools to target certain individuals. In their business, the tiniest improvement to the funnel could mean millions or even tens of millions of dollars.

Pin It on Pinterest