{"id":1841,"date":"2019-05-17T18:05:52","date_gmt":"2019-05-17T22:05:52","guid":{"rendered":"http:\/\/blogs.shu.edu\/sportsreporting\/?p=1841"},"modified":"2019-05-18T01:12:55","modified_gmt":"2019-05-18T05:12:55","slug":"from-the-touchline-to-the-runway","status":"publish","type":"post","link":"https:\/\/blogs.shu.edu\/sportsreporting\/2019\/05\/17\/from-the-touchline-to-the-runway\/","title":{"rendered":"From the Touchline to the Runway: The Influence of Soccer on Fashion"},"content":{"rendered":"<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-medium\" src=\"https:\/\/assets2.sportsnet.ca\/wp-content\/uploads\/2018\/10\/neymar-1040x572.jpg\" width=\"1040\" height=\"572\" \/>Paris, Milan, London, New York, Los Angeles.<\/p>\n<p>Oh- and Buenos Aires, Rome, Prague, Tokyo, Madrid, Munich, Barcelona, and Amsterdam.<\/p>\n<p>These cities are cosmopolitan. Trendy. Known for their art, their style, their culture. The capitals and rising powers in the fashion world. Cities home to fashion juggernauts like Givenchy, Dior, Alexander McQueen, Dolce and Gabbana, and Fendi. Cathedrals of the art, where up and coming studios like KidSuper and Fruto attend their weekly mass.<\/p>\n<blockquote class=\"instagram-media\" data-instgrm-captioned data-instgrm-permalink=\"https:\/\/www.instagram.com\/p\/Bj8exCCgABx\/\" data-instgrm-version=\"12\" style=\" background:#FFF; border:0; border-radius:3px; box-shadow:0 0 1px 0 rgba(0,0,0,0.5),0 1px 10px 0 rgba(0,0,0,0.15); margin: 1px; max-width:658px; min-width:326px; padding:0; width:99.375%; width:-webkit-calc(100% - 2px); width:calc(100% - 2px);\">\n<div style=\"padding:16px;\"> <a href=\"https:\/\/www.instagram.com\/p\/Bj8exCCgABx\/\" style=\" background:#FFFFFF; line-height:0; padding:0 0; text-align:center; text-decoration:none; width:100%;\" target=\"_blank\"> <\/p>\n<div style=\" display: flex; flex-direction: row; align-items: center;\">\n<div style=\"background-color: #F4F4F4; border-radius: 50%; flex-grow: 0; height: 40px; margin-right: 14px; width: 40px;\"><\/div>\n<div style=\"display: flex; flex-direction: column; flex-grow: 1; justify-content: center;\">\n<div style=\" background-color: #F4F4F4; border-radius: 4px; flex-grow: 0; height: 14px; margin-bottom: 6px; width: 100px;\"><\/div>\n<div style=\" background-color: #F4F4F4; border-radius: 4px; flex-grow: 0; height: 14px; width: 60px;\"><\/div>\n<\/div>\n<\/div>\n<div style=\"padding: 19% 0;\"><\/div>\n<div style=\"display:block; height:50px; margin:0 auto 12px; width:50px;\"><svg width=\"50px\" height=\"50px\" viewBox=\"0 0 60 60\" version=\"1.1\" xmlns=\"https:\/\/www.w3.org\/2000\/svg\" xmlns:xlink=\"https:\/\/www.w3.org\/1999\/xlink\"><g stroke=\"none\" stroke-width=\"1\" fill=\"none\" fill-rule=\"evenodd\"><g transform=\"translate(-511.000000, -20.000000)\" fill=\"#000000\"><g><path d=\"M556.869,30.41 C554.814,30.41 553.148,32.076 553.148,34.131 C553.148,36.186 554.814,37.852 556.869,37.852 C558.924,37.852 560.59,36.186 560.59,34.131 C560.59,32.076 558.924,30.41 556.869,30.41 M541,60.657 C535.114,60.657 530.342,55.887 530.342,50 C530.342,44.114 535.114,39.342 541,39.342 C546.887,39.342 551.658,44.114 551.658,50 C551.658,55.887 546.887,60.657 541,60.657 M541,33.886 C532.1,33.886 524.886,41.1 524.886,50 C524.886,58.899 532.1,66.113 541,66.113 C549.9,66.113 557.115,58.899 557.115,50 C557.115,41.1 549.9,33.886 541,33.886 M565.378,62.101 C565.244,65.022 564.756,66.606 564.346,67.663 C563.803,69.06 563.154,70.057 562.106,71.106 C561.058,72.155 560.06,72.803 558.662,73.347 C557.607,73.757 556.021,74.244 553.102,74.378 C549.944,74.521 548.997,74.552 541,74.552 C533.003,74.552 532.056,74.521 528.898,74.378 C525.979,74.244 524.393,73.757 523.338,73.347 C521.94,72.803 520.942,72.155 519.894,71.106 C518.846,70.057 518.197,69.06 517.654,67.663 C517.244,66.606 516.755,65.022 516.623,62.101 C516.479,58.943 516.448,57.996 516.448,50 C516.448,42.003 516.479,41.056 516.623,37.899 C516.755,34.978 517.244,33.391 517.654,32.338 C518.197,30.938 518.846,29.942 519.894,28.894 C520.942,27.846 521.94,27.196 523.338,26.654 C524.393,26.244 525.979,25.756 528.898,25.623 C532.057,25.479 533.004,25.448 541,25.448 C548.997,25.448 549.943,25.479 553.102,25.623 C556.021,25.756 557.607,26.244 558.662,26.654 C560.06,27.196 561.058,27.846 562.106,28.894 C563.154,29.942 563.803,30.938 564.346,32.338 C564.756,33.391 565.244,34.978 565.378,37.899 C565.522,41.056 565.552,42.003 565.552,50 C565.552,57.996 565.522,58.943 565.378,62.101 M570.82,37.631 C570.674,34.438 570.167,32.258 569.425,30.349 C568.659,28.377 567.633,26.702 565.965,25.035 C564.297,23.368 562.623,22.342 560.652,21.575 C558.743,20.834 556.562,20.326 553.369,20.18 C550.169,20.033 549.148,20 541,20 C532.853,20 531.831,20.033 528.631,20.18 C525.438,20.326 523.257,20.834 521.349,21.575 C519.376,22.342 517.703,23.368 516.035,25.035 C514.368,26.702 513.342,28.377 512.574,30.349 C511.834,32.258 511.326,34.438 511.181,37.631 C511.035,40.831 511,41.851 511,50 C511,58.147 511.035,59.17 511.181,62.369 C511.326,65.562 511.834,67.743 512.574,69.651 C513.342,71.625 514.368,73.296 516.035,74.965 C517.703,76.634 519.376,77.658 521.349,78.425 C523.257,79.167 525.438,79.673 528.631,79.82 C531.831,79.965 532.853,80.001 541,80.001 C549.148,80.001 550.169,79.965 553.369,79.82 C556.562,79.673 558.743,79.167 560.652,78.425 C562.623,77.658 564.297,76.634 565.965,74.965 C567.633,73.296 568.659,71.625 569.425,69.651 C570.167,67.743 570.674,65.562 570.82,62.369 C570.966,59.17 571,58.147 571,50 C571,41.851 570.966,40.831 570.82,37.631\"><\/path><\/g><\/g><\/g><\/svg><\/div>\n<div style=\"padding-top: 8px;\">\n<div style=\" color:#3897f0; font-family:Arial,sans-serif; font-size:14px; font-style:normal; font-weight:550; line-height:18px;\"> View this post on Instagram<\/div>\n<\/div>\n<div style=\"padding: 12.5% 0;\"><\/div>\n<div style=\"display: flex; flex-direction: row; margin-bottom: 14px; align-items: center;\">\n<div>\n<div style=\"background-color: #F4F4F4; border-radius: 50%; height: 12.5px; width: 12.5px; transform: translateX(0px) translateY(7px);\"><\/div>\n<div style=\"background-color: #F4F4F4; height: 12.5px; transform: rotate(-45deg) translateX(3px) translateY(1px); width: 12.5px; flex-grow: 0; margin-right: 14px; margin-left: 2px;\"><\/div>\n<div style=\"background-color: #F4F4F4; border-radius: 50%; height: 12.5px; width: 12.5px; transform: translateX(9px) translateY(-18px);\"><\/div>\n<\/div>\n<div style=\"margin-left: 8px;\">\n<div style=\" background-color: #F4F4F4; border-radius: 50%; flex-grow: 0; height: 20px; width: 20px;\"><\/div>\n<div style=\" width: 0; height: 0; border-top: 2px solid transparent; border-left: 6px solid #f4f4f4; border-bottom: 2px solid transparent; transform: translateX(16px) translateY(-4px) rotate(30deg)\"><\/div>\n<\/div>\n<div style=\"margin-left: auto;\">\n<div style=\" width: 0px; border-top: 8px solid #F4F4F4; border-right: 8px solid transparent; transform: translateY(16px);\"><\/div>\n<div style=\" background-color: #F4F4F4; flex-grow: 0; height: 12px; width: 16px; transform: translateY(-4px);\"><\/div>\n<div style=\" width: 0; height: 0; border-top: 8px solid #F4F4F4; border-left: 8px solid transparent; transform: translateY(-4px) translateX(8px);\"><\/div>\n<\/div>\n<\/div>\n<p><\/a> <\/p>\n<p style=\" margin:8px 0 0 0; padding:0 4px;\"> <a href=\"https:\/\/www.instagram.com\/p\/Bj8exCCgABx\/\" style=\" color:#000; font-family:Arial,sans-serif; font-size:14px; font-style:normal; font-weight:normal; line-height:17px; text-decoration:none; word-wrap:break-word;\" target=\"_blank\">NY made us.. #day1<\/a><\/p>\n<p style=\" color:#c9c8cd; font-family:Arial,sans-serif; font-size:14px; line-height:17px; margin-bottom:0; margin-top:8px; overflow:hidden; padding:8px 0 7px; text-align:center; text-overflow:ellipsis; white-space:nowrap;\">A post shared by <a href=\"https:\/\/www.instagram.com\/tyler_adams14\/\" style=\" color:#c9c8cd; font-family:Arial,sans-serif; font-size:14px; font-style:normal; font-weight:normal; line-height:17px;\" target=\"_blank\"> Tyler Adams<\/a> (@tyler_adams14) on <time style=\" font-family:Arial,sans-serif; font-size:14px; line-height:17px;\" datetime=\"2018-06-13T00:38:19+00:00\">Jun 12, 2018 at 5:38pm PDT<\/time><\/p>\n<\/div>\n<\/blockquote>\n<p><script async src=\"\/\/www.instagram.com\/embed.js\"><\/script><\/p>\n<p>&nbsp;<\/p>\n<p><em>Tyler Adams and Timothy Weah, two of the USA&#8217;s brightest young stars, pose in the Nike FC x Off_White soccer jersey.<\/em><\/p>\n<p>While their influence on fashion cannot be disputed, their influence on sport is arguably even larger. For every iconic fashion house in each city, there is a team that is recognized just as well- if not better- than their designer counterparts. When someone thinks of a brand symbolic of Barcelona, do they think of Desigual, or do they think of the Blaugrana?<\/p>\n<p>Exactly.<\/p>\n<p>In recent years, sports and fashion have become almost sister disciplines. Russell Westbrook is known just as well to clash patterns as he is to score a triple double. His Airness- that is, Michael Jordan- is the face of a brand with as much credit on the streets as on the court. This interdisciplinary art, the blending of sportswear and high fashion, has taken the world by storm, and today, a trendy tracksuit looks just as good as a timeless tuxedo.<\/p>\n<p style=\"text-align: center\">****<\/p>\n<p style=\"text-align: left\">Soccer players have always been known for their hairstyles.<\/p>\n<figure id=\"attachment_1842\" aria-describedby=\"caption-attachment-1842\" style=\"width: 140px\" class=\"wp-caption alignleft\"><img loading=\"lazy\" decoding=\"async\" class=\"wp-image-1842 size-medium\" src=\"https:\/\/blogs.shu.edu\/sportsreporting\/files\/2019\/05\/ALEXI-140x210.jpg\" alt=\"\" width=\"140\" height=\"210\" \/><figcaption id=\"caption-attachment-1842\" class=\"wp-caption-text\">Alexi Lalas, US soccer legend. 1994<\/figcaption><\/figure>\n<figure id=\"attachment_1843\" aria-describedby=\"caption-attachment-1843\" style=\"width: 373px\" class=\"wp-caption alignleft\"><img loading=\"lazy\" decoding=\"async\" class=\"wp-image-1843 size-medium\" src=\"https:\/\/blogs.shu.edu\/sportsreporting\/files\/2019\/05\/El-Pibe-373x210.jpg\" alt=\"\" width=\"373\" height=\"210\" srcset=\"https:\/\/blogs.shu.edu\/sportsreporting\/files\/2019\/05\/El-Pibe-373x210.jpg 373w, https:\/\/blogs.shu.edu\/sportsreporting\/files\/2019\/05\/El-Pibe-768x432.jpg 768w, https:\/\/blogs.shu.edu\/sportsreporting\/files\/2019\/05\/El-Pibe-889x500.jpg 889w, https:\/\/blogs.shu.edu\/sportsreporting\/files\/2019\/05\/El-Pibe.jpg 1280w\" sizes=\"auto, (max-width: 373px) 100vw, 373px\" \/><figcaption id=\"caption-attachment-1843\" class=\"wp-caption-text\">Carlos Valderrama, Colombian midfielder and captain. 1996<\/figcaption><\/figure>\n<figure id=\"attachment_1845\" aria-describedby=\"caption-attachment-1845\" style=\"width: 373px\" class=\"wp-caption alignleft\"><img loading=\"lazy\" decoding=\"async\" class=\"wp-image-1845 size-medium\" src=\"https:\/\/blogs.shu.edu\/sportsreporting\/files\/2019\/05\/Ron-Hair-373x210.jpg\" alt=\"\" width=\"373\" height=\"210\" \/><figcaption id=\"caption-attachment-1845\" class=\"wp-caption-text\">Ronaldo de Lima, Brazilian legend. 2002<\/figcaption><\/figure>\n<figure id=\"attachment_1844\" aria-describedby=\"caption-attachment-1844\" style=\"width: 210px\" class=\"wp-caption alignnone\"><img loading=\"lazy\" decoding=\"async\" class=\"wp-image-1844 size-medium\" src=\"https:\/\/blogs.shu.edu\/sportsreporting\/files\/2019\/05\/Pog-Hair-210x210.jpg\" alt=\"\" width=\"210\" height=\"210\" \/><figcaption id=\"caption-attachment-1844\" class=\"wp-caption-text\">Paul Pogba, French superstar. 2015<\/figcaption><\/figure>\n<p>&#8220;Hair is cool because you can do anything to it,&#8221; Ahmed Alsanawi said over the phone in between clients. Alsanawi&#8217;s South London barbershop, A Star Barbers, is frequented by star players such as Paul Pogba, Eden Hazard, and Marko Arnautovic.<\/p>\n<p>&#8220;Paul will come in with new ideas for his hair almost every week,&#8221; Alsanawi laughs. &#8220;But he&#8217;s got an image to maintain and create and it&#8217;s a lot of fun to be part of that process.&#8221;<\/p>\n<p>Alsanawi says his shop, though frequented by the pros, caters to everyone- not to mention fans who want the same look as their icons.<\/p>\n<p>&#8220;We&#8217;ve been getting a lot more attention, yeah,&#8221; Alsanawi said. &#8220;We&#8217;ve got 263,000 Instagram followers, but we&#8217;ve also got pensioners rates. We want to be a part of the local community as much as promote our online presence&#8230; even if you might not be Paul Pogba, we still give you the best haircut you&#8217;ve ever gotten.&#8221; Alsanawi said he often receives customers who want him to recreate certain looks they saw on Instagram or during a match. Alsanawi&#8217;s A Star Coffee and A Star Tattoos have also caffeinated and inked some of the biggest stars in and around London.<\/p>\n<p>Another South London barbershop, Jamaican immigrant Sheldon Edwards&#8217; HD Cutz, has attracted several star athletes such as Callum Hudson Odoi, Moussa Dembele, Thierry Henry, and Usain Bolt (whose own soccer career <a href=\"https:\/\/www.usatoday.com\/story\/sports\/soccer\/2018\/08\/31\/usain-bolt-soccer-debut-australia\/1156459002\/\">almost worked out<\/a>). Recently, Edwards was flown out to Dortmund, Germany, to cut the hair of\u00a0 eight of Borussia Dortmund&#8217;s young players. Over the summer, Edwards flew to Russia to cut the hair of the Belgian National Team.<\/p>\n<p>&#8220;Oh yeah, it was a look for sure mate,&#8221; Edwards said over the phone. It was close to midnight in London, but Edwards had only just gotten back from a house call for Olivier Giroud, the World Cup winning French striker who currently plays for Chelsea FC. &#8220;I mean it was a look- fresh new kits, fresh new haircuts, it was really special. And they went on to win third place! Looking at the team picture after they won and being able to point out all the cuts I had done, it was something else.&#8221;<\/p>\n<figure style=\"width: 620px\" class=\"wp-caption alignnone\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/www.irishtimes.com\/polopoly_fs\/1.3565545.1531586204!\/image\/image.jpg_gen\/derivatives\/box_620_330\/image.jpg\" alt=\"\" width=\"620\" height=\"330\" \/><figcaption class=\"wp-caption-text\">Belgium beat England 2-0 to claim third place, finishing behind winners France and runners up Croatia.<\/figcaption><\/figure>\n<p>&#8220;My whole line of work is creating looks, creating statements,&#8221; Edwards said. &#8220;I don&#8217;t want to just give you a haircut mate, anyone can give you a haircut,&#8221; he says as he sips his water thoughtfully. &#8220;I want to give you the HD Cutz experience. I want your hair to match your shoes and your tie and your watch and your belt.&#8221;<\/p>\n<p>The importance of the look, Edwards says, is how soccer and fashion are joining forces.<\/p>\n<p style=\"text-align: center\">****<\/p>\n<p>&#8220;They&#8217;re superstars,&#8221; said Luis dos Santos, a fashion and design journalist from Portugal, who has extensively covered the releases of Cristiano Ronaldo&#8217;s clothing lines for Spanish news outlet El Pais and his personal blog. &#8220;People want to play like them, dress like them, live like them&#8230; a famous player can start a trend from anything.&#8221;<\/p>\n<p>Cristiano Ronaldo has his own line of hotels, shoes, fragrances, apparel, and denim; not to mention a lifetime athletic contract with Nike, worth an estimated <a href=\"https:\/\/www.forbes.com\/sites\/kurtbadenhausen\/2016\/12\/02\/cristiano-ronaldos-1-billion-nike-deal-is-a-bargain-for-sportswear-giant\/#4d1c9a6b5a91\">$1 billion<\/a>.<\/p>\n<p>The only other person with a lifetime contract with Nike? LeBron James.<\/p>\n<p>&#8220;He is one of the most influential people in the world, no doubt,&#8221; dos Santos said. &#8220;When he does something- wears a new suit, changes his hairstyle, anything- the world not only notices, but responds.&#8221; dos Santos calls it &#8220;fascinating.&#8221;<\/p>\n<p>Cristiano Ronaldo has 166 million followers on Instagram, making him the most followed individual on the platform and the second most followed account, after Instagram themselves. In 2018, the US population was just over 327 million people.<\/p>\n<p>&#8220;Truly fascinating.&#8221;<\/p>\n<p>With an online presence that reaches so many people, he is in many ways an asset to Nike. Over a 13 year partnership, Ronaldo has worn 60 different Nike cleats, including several signature collections. According to <a href=\"https:\/\/www.hookit.com\/\">Hookit<\/a>,\u00a0 an organization that measures the social and digital\u00a0 values of brands, Ronaldo\u2019s\u00a0 social media presence generated &#8220;$474 million in value for Nike this year via 329 posts&#8221; on platforms such as Facebook, Instagram and Twitter. Ronaldo has been the jewel in Nike&#8217;s soccer crown since he signed with them- however, another Portuguese speaker helped pave the way for a collaboration hypebeasts and soccer fans have been longing for.<\/p>\n<p>Neymar Jr., one of Brazil&#8217;s most iconic players, lives for the look. Like his play style, his fashion is delicate but sleek. Flashy, but not reckless. Timeless, but modern. In 2016, Nike released the Neymar x Jordan Hypervenom- inspired by the Jordan V&#8217;s, and Neymar&#8217;s personal love for the kicks.<\/p>\n<figure style=\"width: 680px\" class=\"wp-caption alignnone\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/images.complex.com\/complex\/images\/c_crop,h_2344,w_3716,x_1966,y_2218\/c_limit,w_680\/fl_lossy,pg_1,q_auto\/ncnukba5lbgdcrorhlhl\/neymar-jordan-white\" alt=\"\" width=\"680\" height=\"429\" \/><figcaption class=\"wp-caption-text\">Neymar became the first soccer player to feature the Jumpman on his signature shoe with these Hypervenoms.<\/figcaption><\/figure>\n<p>At the time of the release, Neymar was playing for FC Barcelona, but in 2017 he transferred to Paris Saint Germain for a World Record $262 million. Neymar&#8217;s move to Paris opened the doors even further for the Jumpman brand, who created two special jerseys for PSG that featured the Jordan logo instead of the Nike Swoosh. In addition, there were sweaters, beanies, shirts, and limited edition Air Force 1s, all decked out in the PSG colors. The Hypervenoms were Jordan&#8217;s first take on soccer, but their collection is a symbol of intent for the future.<\/p>\n<p><img decoding=\"async\" src=\"https:\/\/c.static-nike.com\/a\/images\/t_PDP_1280_v1\/f_auto\/ycjszh7oodhnbn2hrp3n\/psg-big-kids-boys-fleece-pullover-hoodie-CkJlJH.jpg\" alt=\"PSG Big Kids' (Boys') Fleece Pullover Hoodie\" \/><\/p>\n<p>Nike has also collaborated with &#8220;Off_White&#8221;- A streetwear company headed by the iconic Virgil Abloh- to produce soccer jerseys inspired by the old school kits with collars and sewn on details. Nike has also promoted local soccer projects, such as Harlem FC, in an effort to rebrand their soccer apparel and cater to the trends and changes in the sport.<\/p>\n<p>Other sportswear brands, such as Adidas, have enlisted the help of superstars Lionel Messi, Paulo Dybala, and Paul Pogba to boost their brand. Adidas remains the most popular soccer brand (and is the official kit sponsor\u00a0 and ball-provider for FIFA and its referees) however Nike&#8217;s recent dominance in the fashion area of the sport has put pressure on the Three Stripes. For the 2018 FIFA World Cup in Russia, Adidas crafted throwback jerseys for its teams, as well as launched a collaboration with Russian designer Gosha Rubchinskiy. Recent Adidas collaborators in the soccer realm include Kith, Parley, BAPE, Daniel Arsham, and more.<\/p>\n<p>Puma, Germany&#8217;s second largest apparel company after Adidas, have also thrown their hat into the mix with recent collaborations with En Noir, Rob Garcia&#8217;s Miami based fashion house. The two released an all black, retro inspired soccer jersey along with a limited edition shoe in their own attempt to re-brand their soccer department into a trendy and fashionable experience.<\/p>\n<figure style=\"width: 1080px\" class=\"wp-caption alignnone\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/i0.wp.com\/footballfashion.org\/wordpress\/wp-content\/uploads\/2018\/11\/PUMA-King-Avanti-En-Noir-2018-2019-9.jpg\" alt=\"\" width=\"1080\" height=\"1080\" \/><figcaption class=\"wp-caption-text\">Puma &#8220;King Avanti&#8221; x En Noir jersey and shoes. 2018<\/figcaption><\/figure>\n<p>Outside of the juggernauts of sports apparel, there are some independent designers who have been making waves in the soccer department. One of them is Brooklyn based Colm Dillane, a lifelong soccer fan who captains, coaches, and designs the kits for his own rec team. His brand, KidSuper, and his team, KidSuper FC, are known for their eclectic style, colorful flair, and devilishly good style. He has featured legendary soccer players on his merchandise before, with pants and bags covered in sketches of stars like Johan Cruyff, Ronaldinho, Franz Beckenbauer, and many more.<\/p>\n<p>&#8220;I don&#8217;t know, Ronaldinho maybe. His tricks are just so entertaining,&#8221; Dillane says while sitting on a box of shirts in his store.<\/p>\n<p>&#8220;Or Cruyff. Cruyff changed the game.&#8221;<\/p>\n<p>Changing the game, Dillane says, is what he strives to do. As a fan growing up, Dillane says he loved the way the shorts were short and the shirts were baggy, a look he tries to emulate in his own collection. He wants to bring the same look back into fashion.<\/p>\n<p>&#8220;These players were onto something. Wild hair, short shorts, porno staches, crazy patterns on their kits, that was fashion. We need more of that,&#8221; Dillane says as he hops off the box. He walks over to another box, opens it up, and pulls out a pack of KidSuper FC socks.<\/p>\n<figure style=\"width: 1080px\" class=\"wp-caption alignnone\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/pbs.twimg.com\/media\/DefSiq9W0AAW8vC.jpg:large\" alt=\"\" width=\"1080\" height=\"1920\" \/><figcaption class=\"wp-caption-text\">Arsenal FC&#8217;s Hector Bellerin in the KidSuper home jersey, 2018.<\/figcaption><\/figure>\n<p>&#8220;Soon, everything from the heyday of soccer will come back. Even soccer socks. But scarves, that will be the best day for fashion.&#8221;<\/p>\n<p>While Givenchy has released its own soccer inspired scarves, Dillane argues that it simply isn&#8217;t the same.<\/p>\n<p>&#8220;A big house can do something like that, I guess, but it&#8217;s really up to us little guys,&#8221; Dillane said. &#8220;A soccer scarf is worn to represent a team, a city, an ideology. You can wear it anytime, anywhere. It&#8217;s not supposed to be &#8216;designer,&#8217; with expensive fabrics. You&#8217;re supposed to live in them, drink in them, eat in them, cry into them&#8230;&#8221; he trails off, as he considers making his own scarves.<\/p>\n<p>&#8220;Local businesses and teams are analogous. We both represent and love a city, we draw inspiration from that city,&#8221; Dillane said. &#8220;That&#8217;s why big brands haven&#8217;t caught on to the soccer trend. Once they reconnect with their roots, especially the European brands, they&#8217;ll see.&#8221;<\/p>\n<p>&#8220;A city is only as iconic as its soccer teams.&#8221;<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Paris, Milan, London, New York, Los Angeles. Oh- and Buenos Aires, Rome, Prague, Tokyo, Madrid, Munich, Barcelona, and Amsterdam. These cities are cosmopolitan. Trendy. Known for their art, their style, their culture. The capitals and rising powers in the fashion world. Cities home to fashion juggernauts like Givenchy, Dior, Alexander McQueen, Dolce and Gabbana, and&#8230;<\/p>\n","protected":false},"author":4389,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"footnotes":""},"categories":[304],"tags":[302,300,301,299],"class_list":["post-1841","post","type-post","status-publish","format-standard","hentry","category-soccer","tag-design","tag-fashion","tag-hair","tag-soccer"],"_links":{"self":[{"href":"https:\/\/blogs.shu.edu\/sportsreporting\/wp-json\/wp\/v2\/posts\/1841","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/blogs.shu.edu\/sportsreporting\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/blogs.shu.edu\/sportsreporting\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/blogs.shu.edu\/sportsreporting\/wp-json\/wp\/v2\/users\/4389"}],"replies":[{"embeddable":true,"href":"https:\/\/blogs.shu.edu\/sportsreporting\/wp-json\/wp\/v2\/comments?post=1841"}],"version-history":[{"count":4,"href":"https:\/\/blogs.shu.edu\/sportsreporting\/wp-json\/wp\/v2\/posts\/1841\/revisions"}],"predecessor-version":[{"id":1881,"href":"https:\/\/blogs.shu.edu\/sportsreporting\/wp-json\/wp\/v2\/posts\/1841\/revisions\/1881"}],"wp:attachment":[{"href":"https:\/\/blogs.shu.edu\/sportsreporting\/wp-json\/wp\/v2\/media?parent=1841"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/blogs.shu.edu\/sportsreporting\/wp-json\/wp\/v2\/categories?post=1841"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/blogs.shu.edu\/sportsreporting\/wp-json\/wp\/v2\/tags?post=1841"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}