{"id":2574,"date":"2015-11-02T09:20:27","date_gmt":"2015-11-02T14:20:27","guid":{"rendered":"http:\/\/blogs.shu.edu\/StillmanLeaders\/?p=2574"},"modified":"2015-11-02T09:26:04","modified_gmt":"2015-11-02T14:26:04","slug":"2574","status":"publish","type":"post","link":"http:\/\/blogs.shu.edu\/StillmanLeaders\/2015\/11\/2574\/","title":{"rendered":"Kathleen Rennie Meets with the Class of 2019"},"content":{"rendered":"

Written by: Cody Laska<\/strong><\/em><\/p>\n

On a chilly October night, the class of 2019 Leadership class met with PR specialist Kathleen Rennie. Ms. Rennie has over 25 years of experience in public relations working for NJ Transit as well as\u00a0her own firm, the McGraw group. With open arms, the class of 2019 thanked her for taking time out of her very busy schedule to share her experiences and offer advice.<\/p>\n

The meeting started with a simple question that lead to a complex discussion: \u201cWhat is the difference between public relations, marketing and advertising?\u201d In an almost poetic sense, Ms. Rennie managed to weave the answer into a piece of advice: \u201cPR is not paying for placement, it is earning placement through solid relationships and utilizing them to your advantage.\u201d This lead to a discussion on the ever-growing importance of integrated marketing communications; and how important they will be to our careers in the coming future.<\/p>\n

In explaining how to prepare for the future, Ms. Rennie provided the class of 2019 with ten lessons from her past. From understanding the value of the news, to always being prepared, to being able to move on, she provided a game plan that can be applied to any aspect of life and be extended as far as the user can imagine.<\/p>\n

With high praise and lots of encouragement, Ms. Rennie made her closing remarks, urging the class to continue challenging themselves and living in an environment that makes them uncomfortable. \u201cWhen someone asks you why you\u2019re taking that extra class, why you\u2019re in a suit at 9 on a Wednesday, say to yourself, not to them, because you aren\u2019t.\u201d<\/p>\n","protected":false},"excerpt":{"rendered":"

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